MA Advisory Partners is an Australian independent corporate advisory firm.

We specialise in helping founders of lower mid-market enterprise and B2B software businesses maximise exit value.

Beginning with the end in mind, we provide expert guidance from exit planning to deal close, using our Buyer-Optimised Sale Process.

Our services guide you through the exit journey

  • Exit Planning

    Achieving a maximised exit valuation requires an intentional plan. Beginning with the end in mind, our first step involves understanding your business and specific exit goals. We then provide diagnostic valuation scenarios based on your key metrics and industry benchmarks. Finally, we assess your current exit readiness against typical buyer criteria and develop a strategic plan to get you to where you need to go.

  • Growth Funding

    Whether you are looking to grow organically or through acquisition, funding support may be required. We start by defining the amount needed and determining whether debt or equity is the more suitable option. We then design and implement the funding plan, developing appropriate supporting materials, engaging lenders or investors, and negotiating terms that align with your strategic vision.

  • Growth Acquisitions

    Acquiring the right business can accelerate your growth and enhance your exit value. We begin by clarifying how an acquisition can provide a strategic advantage. We then conduct a broad search for potential targets and screen for strategic fit. Once a target is identified, we manage the engagement, due diligence and negotiation of the most favourable terms for you.

  • Business Sale

    Your business has momentum and a demonstrable track record of performance. When the time is right to initiate a sale, we will be there to guide you every step of the way, using our Buyer-Optimised Sale Process.

Experience and Expertise

Our heritage is in corporate development, acquiring and investing in innovative businesses that are solving real problems. Kelechi Achara, the founder of MA Advisory Partners, has successfully completed over ten M&A and capital raise transactions in the enterprise and B2B software sector, totalling more than $150 million in deal value.

As experienced acquirers, we have worked closely with many founders, building collaborative relationships to close deals. We have observed that founders who were thoroughly prepared for sale were in a stronger position to clearly communicate their value and manage due diligence enquiries.

MA Advisory Partners’ mission is to help founders prepare for and level the playing field with experienced buyers. We will guide them along the journey, so they can put their best foot forward and realise maximum value for their business.

Our Buyer-Optimised Sale Process

Plan

We review your exit readiness against typical buyer criteria and develop a plan to achieve maximum exit value.

Identify

Beginning with the end in mind, we scan the universe of natural acquirers, identifying the strategic and financial advantages your business can provide them.

Prepare

We perform internal pre-diligence to address likely areas of buyer enquiry and develop compelling marketing materials that highlight your business’s value.

Market

We engage potential buyers with targeted outreach that emphasises the strategic and financial opportunity your business represents.

Manage

We coordinate buyer due diligence inquires, leveraging our preparation stage work to provide clear and timely responses and keep the process on track.

Close

We strategically manage negotiations, using insights from due diligence to ensure the final valuation and terms reflect the full opportunity to the buyer.